January 16, 2020
WHAT WE CREATED
A logo, color palette, type styles, graphics, patterns, custom paint strokes and textures, and a full style guide outlining color usage and combinations, typography usage and combinations, graphic element usage, and photography styles
She’s living the dream of being a mother to her wonderful kiddos, but feels guilty that it’s not fulfilling her. One of her best qualities is that she gives her all to everything she does, but it results in her feeling tired and stressed out constantly. She is desperate to find a creative outlet as a balm to her depression and anxiety. She dreams of being a fun, happy mom who is creative, present, and confident. She wants people to know her as a loving person, rooted in wisdom and purpose.
Create a life you love with your hands and your mind Create on purpose; think on purpose. Creating allows you to give yourself and your family the opportunity to create healthy emotional lives as well as fulfilling hobbies. Inspired, creative, meaningful, calm, encouraged
Joyful, calming, uplifting. Soft multicolors imply both creativity and a quiet thoughtfulness. Organic lines, gradients, and painterly qualities embrace the beauty of imperfection, while bright pops of bold colors and pattern work energize the user.