Brand Style Guidance
SCHEMING UP JUICY BRAND DETAILS
These are the rules that are created to give your brand a nice cushy home to live in. Without it, it’s wandering the streets picking up questionable new ideas here and there. It’ll probably come home with a tattoo it will regret later.
Most designers can make a killer logo, but don’t tell you how to use the deliverables you’ve been given. It’s the reason why you might have trouble making even simple graphics look as good as your brand guide, and why you’re seeing inconsistent deliverables from other designers you work with. My style guides give you exact specifications for how to use your logo, what your type styles should be set to, and a clear hierarchy, as well as examples to inform you while making future assets.
Includes complimentary three-month and six-month check-ins to make sure your style guide and brand components are working for you.
CRAFTING STRONGER PRODUCTS
Stop wasting your good ideas on poor product design. Did you know that a great product designer should be talented in long-form design, production design, and marketing? Yeah, triple-threats are hard to come by, but when you find one to work with, you’ll quickly see a return on your investment, thanks to the increased value they help you provide to your customer (which means higher profit margins for you—yay!).
I’ve had seven years of experience working with products and vendors, from small business letterpress printers to overseas manufacturers. Instead of simply handing off files to you, I’ll interface with your printer or manufacturer to get us set up more quickly and efficiently (saving your money—yay!) After files are sent off, I’ll be in constant contact with you and the manufacturer, which means edits and approvals will be made faster, and you won't be playing middle-man answering questions you might not know the answer to.
À La Carte
Concentrated effort = growth
You do you. Choose what’s most needed in your business right now, from opt-in incentive e-guides, to book proposals, to Pinterest graphics. Set the direction and the pace—I'm here to fulfill your vision and weigh in with tweaks and suggestions to make it even better.