Amy Ellis Photography Wedding Guide

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Client: Amy Ellis Photography

Goal: Create a PDF guide that will be sent out to wedding clients. Outline expectations and helpful tips for preparing for the wedding day while building excitement toward working with Amy and getting the final delivery of photos! To best enhance the client experience, the PDF is uploaded online so it can always be accessed and downloaded, and contains hyperlinks to helpful blog posts on Amy's site.

Plantlet

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Goal: Create a friendly and clean brand for the plant gifting concept that serves a clientele of millennial women who value sustainability and beauty. The brand concept can be used on websites, packaging, and social, and implies that a variety of patterns and icons can be built out for flexibility.

Plantlet
Nicole Yangbranding
The Joyful Garden Planner

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Client: Amber Housley

Goal: Create interior pages for the Joyful Garden Planner that allow home gardeners to organize and track their gardens and to record the memories that occur there. Worksheet pages are presented along with scrapbook-style pages to record milestones and memories.

Joyful Garden Planner
Joyful Garden Planner
Joyful Garden Planner
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Joyful Garden Planner
Joyful Garden Planner
IMG_9426.jpg
Nicole Yang
Cultivate 2017 PowerSheets Launch

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Client: Cultivate What Matters

Goal: Create an art direction for a product launch campaign for the PowerSheets Goal Planner; create a sense of joy and fun around goal-setting; empower women to feel confident and capable of making change in their lives; display the product in a purposeful environment that suggests growth and positive change. The finished images were styled and designed to transition into holiday promotions and ongoing goal-setting education.

Cultivate What Matters PowerSheets
Cultivate What Matters PowerSheets
Cultivate What Matters PowerSheets
Cultivate What Matters PowerSheets
Cultivate What Matters PowerSheets
Cultivate What Matters PowerSheets.jpg
Cultivate What Matters PowerSheets
Cultivate What Matters
Cultivate What Matters PowerSheets
Nicole Yanga la carte