The design life looks so glamorous, doesn’t it? A light, airy, crisp design studio; clean, digital palettes of bold colors; emails anchored in words like “color blocking” or “modern lines”.
At the end of the day though, design is so much more.
It’s the unique combination of sweat and poetry; it’s short-term and long-term strategy dancing together; it’s chemistry and art; it’s bright, fresh out-of-the-box ideas.
Great design bridges the gap between who you are and where you want to be.
Design is both the product and the process that not only gets you there, but also gets you to a place where you stand out beautifully and authentically.
It’s also got a big job. It’s responsible for growing your business, selling your idea, and communicating your unique value to people you’ve never met.
Whew. That’s hella pressure.
WHAT WE CAN DO TOGETHER
The difficult stuff is where the growth is
Anticipate our clients' needs and our own
Nothing works unless it works for the customer
Always look for ways to improve
Bonds are built by great experiences
PUT THE USER FIRST
With a degree in journalism (yes, I do, in fact, sometimes pretend I’m a very important character from The Newsroom), and almost seven years at Southern Weddings and Cultivate What Matters, I know one thing to be true: design brings ideas to life.
Our work together is about unearthing your story, purpose, mission, vision, and goals; and then shape all that into a beautiful, smart, and strategic brand that sells.
An important byproduct of that process? Fun. All this should be light, fresh fun and joy for you.
I've worked with dozens of online businesses to direct visual storytelling, launch and sell products and services, sharpen brand identities. Today, I use my expertise in product, digital, and print design to help businesses grow confidently.
I live in Raleigh, North Carolina with my boyfriend and our dog, Rudy. In my free time, I like to eat pizza and forget to go to my spin class.
Fund someone's new biz venture
Design a food packaging line
Become a regular at a restaurant
Take a work retreat to a tropical place
Learn to tango